Inside Groom’s National Retail Division: Remodels, Resets, and Roll-Outs Done Right
Walk into a Target, a Best Buy, or a Dick’s Sporting Goods almost anywhere in the country, and there’s a good chance a Groom crew has worked in that store. It’s the part of our business most people never see, and that’s by design. Our retail teams work while stores stay open, so the shopping experience never skips a beat. For over 30 years, Groom Construction has partnered with national and global brands on high-volume retail programs: remodels, resets, roll-outs, refreshes, rebrands, and store-within-a-store conversions. It’s some of the most demanding work in construction, and it’s where our national platform shines.
One Point of Contact, Hundreds of Locations
Multi-site retail programs live or die on consistency. A brand rolling out a new department across 200 stores can’t manage 200 different contractors, and they can’t accept 200 different standards of work. That’s the problem our retail division was built to solve. Groom provides a single point of contact for nationwide programs, so our clients get one accountable partner from shipping to installation, whether the store is in Boston or Bakersfield. Same team structure, same communication, same standard, in every market. The proof is in the relationships. We’ve served as construction manager and general contractor on hundreds of Best Buy locations over the past two decades. We’re a preferred contractor for Target, working as both general contractor and fixture contractor across hundreds of projects nationwide. Our retail portfolio also includes Starbucks, Dick’s Sporting Goods, Kohl’s, Tesla, Tractor Supply, Michaels, Helly Hansen, and TJX Companies, among others. As Kristine Lindeman, Director of Construction at Best Buy, put it: “Groom Construction has steadily become one of our largest and most reliable General Contractors.”
Built for Speed, Scale, and Open Stores
Retail programs come with aggressive timelines, overnight work windows, and zero tolerance for disruption. Our field teams are staffed with highly trained superintendents, carpenters, and fixture installers who specialize in exactly this environment. They know how to protect the customer experience, keep safety first, and still hit the schedule.
That expertise covers the full range of retail program work:
- Remodels, resets, and refreshes
- National roll-outs and rebranding programs
- Store-within-a-store conversions
- Departmental renovations
- Signage, surveys, and ADA compliance
- Turnkey fixture management
- Sustainability and LEED certification
Every program is different, so every solution is customized. From traditional roll-outs to special projects, we work closely with each retail partner to develop the right execution strategy before the first crew hits the floor. After one recent program, Mark Griepentrog, Chief Property Officer at Kohl’s, told our team: “Your team’s hard work, creativity, clear communication and determination got us to the finish line. What you accomplished is not only incredible, but I believe unprecedented.” That’s the standard we hold ourselves to on every store, every night, everywhere.
Deeply Rooted, Truly National
Groom’s retail division runs out of the same two offices that anchor everything we do: our Salem, MA headquarters and our Naples, FL office serving the Southeast. That footprint lets us support clients wherever their growth takes them, with the same hands-on, relationship-first approach that’s defined Groom since 1979. Retail moves fast. Brands evolve, formats change, and stores need to keep up without missing a day of business. Our job is to make that transformation feel effortless for our clients and invisible to their customers. Planning a remodel program, a national roll-out, or a multi-site refresh? We’d love to build with you. Reach out at info@groomco.com or visit groomco.com to start the conversation.
Around the corner or across the country, Groom is Building Relationships as Strong as Our Work.



